Bobby was the gold standard for simple subscription tracking. But with its last meaningful update in 2025, is it time to move on? Here's how they compare.
| Feature | TrialHero | Bobby |
|---|---|---|
| Price | Free / $19.99 lifetime | Free / $2.99 all-in-one |
| Last updated | March 2026 (active) | Mid-2025 (maintenance) |
| Min iOS | iOS 18 | iOS 14 (5 years old) |
| Cancel guides | ✅ 380+ services | ❌ None |
| Screenshot import | ✅ OCR-based | ❌ |
| Share Extension | ✅ | ❌ |
| CSV import | ✅ | ❌ |
| Pre-built templates | 380+ | Hundreds |
| Manual entry | ✅ | ✅ |
| Widgets | ✅ 7 widgets | ❌ None |
| iCloud sync | ✅ | ❌ |
| Spending analytics | ✅ Trends + categories | Basic totals only |
| Trial countdown | ✅ Visual rings | ❌ |
| Waste Finder | ✅ Savings suggestions | ❌ |
| iPad | ✅ Native | ❌ iPhone only |
| Mac | ✅ Apple Silicon | ✅ Apple Silicon |
| Vision Pro | ✅ | ❌ |
| Languages | 14 | 9 |
| Multi-currency | ✅ | ✅ |
| Privacy | Zero data collected | Minimal collection |
| App Store rating | New (building) | 4.7/5 (7,900 ratings) |
| App size | 10.1 MB | 35.5 MB |
Bobby was created by Yummygum, a Dutch design studio. It launched in 2016 and quickly became the go-to minimal subscription tracker. But development has slowed significantly:
Bobby's $2.99 maximum IAP means the developer earns very little per user — leaving minimal incentive for continued development. This is the classic sustainability problem with cheap one-time purchases.
Bobby requires 100% manual entry. No screenshot import, no CSV, no Share Extension, no email scanning. For users with 10+ subscriptions, this means manually entering each one. TrialHero's screenshot import detects subscriptions from any billing email or bank statement automatically.
Bobby shows you what you spend but doesn't help you reduce it. No cancel links, no step-by-step guides, no difficulty ratings. TrialHero's Cancel Center has 380+ verified guides with direct cancel links and platform-specific instructions.
No home screen widgets, no Lock Screen widgets, no Live Activities. Bobby hasn't adopted any iOS 16/17/18 features. TrialHero offers 7 different widget styles for spending, upcoming bills, and trial countdowns.
Bobby stores data only on your device. Switch phones? Your data is gone. TrialHero syncs via iCloud — your subscriptions follow you across iPhone, iPad, Mac, and Vision Pro.
Bobby deserves recognition for what it pioneered:
TrialHero builds on Bobby's philosophy — simple, private, affordable — while adding the modern features Bobby's users have been requesting for years.
Bobby's last meaningful update was in mid-2025. It still requires iOS 14 and hasn't adopted modern iOS features like widgets, Live Activities, or iOS 18 design. It works but is essentially in maintenance mode.
TrialHero is the closest modern alternative. It shares Bobby's philosophy (simple, private, affordable) while adding screenshot import, 380+ cancel guides, widgets, iCloud sync, and spending analytics. Other options include Orbit (iPhone-only, similar approach) and ReSubs (multi-platform with AI features).
Bobby doesn't offer data export. But you can screenshot your Bobby subscription list and use TrialHero's OCR import to detect them automatically. Or use TrialHero's 380+ pre-built templates to quickly re-add your subscriptions.
Bobby is free for up to 5 subscriptions. Unlimited subs, categories, security, and visual customization cost $0.99-2.99 via one-time in-app purchases. The All-in-one Pack is $2.99. TrialHero is also free for 5 subscriptions, with $19.99 lifetime for unlimited.
TrialHero: beautiful design, private by default, plus import, cancel guides, and widgets Bobby never got.
Download TrialHero — Free